How to write investment memos

Startup founders use a concise document called an investment memo to pitch their company to potential investors. Investment memos lay out your company’s strategic vision, expectations for an investment, and business strategies. It is a document that helps you to raise capital from venture capital investors. What to write in an investment memo?

1. What does your business do?

2. What problems are you trying to solve?

3. What is your business model?

4. Who are your customers?

5. Who are your competitors? How do you differentiate from them?

6. How will funding resolve your issues?

7. What are your business metrics?

8. What are your team members’ capabilities?